Validate before
you build.
Stop building products no one wants. Get data-driven market validation and a Go/No-Go signal before you quit your day job.
Coding is fast.
Distribution is hard.
You have 5 ideas in a GitHub repo. But you don't know which one will pay the bills.
You can ship fast
As an engineer, building the product is the easy part. You could have an MVP in a weekend.
But you have no time
Between your $200k+ job and life, who has time for cold outreach and customer interviews?
So ideas die in repos
Months pass. The idea stays a side project. You never find out if it could have worked.
How Step Zero Works
We handle the boring, scary parts of validation so you can focus on building.
Share Your Idea
Tell us about your product concept, target market, and the problem you're solving. We'll define your ICP together.
We Run Outreach
Our team executes 100+ targeted outreach touches — LinkedIn, email, warm intros. You see every message sent.
Gather Real Data
We track click-throughs, responses, and book customer interviews. Real signals from real prospects.
Get Your Verdict
Receive a comprehensive report with market feedback, competitive analysis, and a clear Go/No-Go recommendation.
Simple, transparent pricing
No hidden fees. No long-term contracts. You own everything we build.
Validation Sprint
Is there a pulse?
- 1 custom landing page
- ICP identification
- 100 outbound outreaches
- Click-through tracking
- Lead generation report
The Deep Dive
Is this a business?
- Everything in Sprint
- 10-15 moderated interviews
- Full recordings provided
- Competitive analysis
- Verdict Report with recommendation
Growth Partnership
Can we scale this?
- Full BDR outsourcing
- GTM playbook construction
- HubSpot/CRM setup
- Weekly strategy calls
- Documented SOPs for handoff
De-risk your deals
with neutral validation.
Evaluating "Team + Idea" is hard when there's no traction. Get unbiased market signals to vet founder assumptions before you write the check.
Anonymous Market Feedback
We reach out without revealing the startup, getting honest reactions from potential customers.
Current Customer Interviews
For late-stage diligence, we interview existing users to verify founder claims.
Truth Audit Report
A comprehensive analysis of market assumptions vs. reality, delivered in days not weeks.
"Step Zero gave us the confidence to move forward with a seed check. Their validation report surfaced insights our team would have missed."
The "No-Hostage" Model
We're not here to trap you. We're here to help you succeed — with or without us.
Full Transparency
Access our entire engine. See every email sent, every LinkedIn message, every recording. Nothing hidden.
Documented Playbooks
When a strategy works, we document it into SOPs. When you hire a Head of Growth, we hand over everything.
Graceful Exit
Our goal is to make ourselves unnecessary. Build your team, take the playbook, and scale without us.
Ready to validate
your next big idea?
Stop wondering if your idea will work. Get real market data in one week, starting at just $1,000.